IndX: An Engineering Ingegneria Informatica Company

Redesigning for a billion-dollar subsidiary was a massive responsibility. We leveraged the parent brand's guidelines to create a distinct identity for IndX, anchored by a strategy that showcases how they connect complex systems through a Digital Thread — a technical power the old site failed to capture.

Design + Dev

IT Consulting

2026

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This project was a good opportunity to validate a new AI-accelerated workflow. We explored six high-fidelity iterations in the time it usually takes for one. Instead of starting from a blank page and guessing, we moved directly into the best versions of the idea. This cut out the back-and-forth and let us focus on building the one visual that resonated.

This process reinforced how crucial human intervention remains for the big decisions. By analyzing the target market, we developed a tailored content strategy and a distinct design language that carved out a unique personality for IndX within the parent brand’s constraints.

Close-up of illuminated orange steel girders and beams forming a bridge structure at night.

Mobile responsive view of the IndX hero section, showcasing how the abstract digital thread graphic and typography adapt to a smartphone screen.

While the UI team built the design language, the strategy team simplified the navigation. The old site was a 70-page maze, so we untangled the sitemap to ensure each persona, including users from various industries could easily find exactly what they needed.

A black and purple web page with a purple background.

Website partnerships page showing featured partners Siemens, SAP, AVEVA, lists of technology and delivery partners across ecosystems, cloud, enabling tech, innovation, and AI, and featured content articles on industrial topics.

Close-up of dark, curved, fan-like blades radiating from a central spherical hub, resembling a turbine or fan.

Industries

Aerospace & Defense

Rows of green glass bottles viewed from the top in dim light with bright reflections.

Industries

Food, Beverage & Tobacco

Automated laboratory production line for medicine bottles with green digital light effects.

Industries

Pharmaceuticals & Life Sciences

The final build was about making the design functional. We developed a component-based system and a scalable Webflow CMS so the marketing team could take full control. We ensured every screen was fully responsive and precisely tested for high-conversion performance.

Design system slide showing Pavero’s typography and color palette. Features bold white and purple sans-serif text on a black background with a color row of purple, red, white, and dark grey swatches

White automotive engine icon on a purple gradient background with label 'Automotive & Industrial Machinery' and a row of related icons beneath.

Text on a gradient background promoting IndX for establishing a controlled digital thread in engineering, manufacturing, supply chain, and analytics with a free assessment call offer.

A wide mega menu for the IndX website under the 'Partnerships' tab. It features sections for Featured Partners like Siemens and SAP, a list of Technology and Delivery Partners, and a Featured Content sidebar with case studies.

Modern cable-stayed bridge with yellow cables and blue sky, overlay text states: 'Financial Services' and 'Finsmart Solutions 95% accuracy in predictive analytics'.

Grid of four technology company logos: Microsoft in top left, AWS in top right, Google in bottom left, and anylogic in bottom right.

Three rectangular buttons stacked vertically, each with the text 'BUTTON' followed by a right arrow, in white on different backgrounds: top button has a magenta to purple gradient, middle button is solid magenta, and bottom button is black.

Purple gradient card with a white medical cross icon and text about Pharma industry support for serialization, manufacturing, and supply chain IT.

Website section showcasing digital thread services with partner logos from Siemens, SAP, Aveva, Microsoft, Google, AWS, and AnyLogic, and a Pharma services panel explaining connected execution in manufacturing and supply chain.

Webpage highlighting IndX digital thread with sections on FinSmart predictive analytics, Applied AI for Industry 4.0, and industry partners Microsoft, AWS, Google, and AnyLogic.

A sleek laptop mockup on a dark, reflective surface displaying the desktop homepage of the IndX website, designed by Pavero

Laptop on a dark surface displaying the IndX website homepage with text about bringing digital thread to reality and call-to-action buttons.

A hand holding a smartphone displaying the IndX AI Labs mobile interface, featuring industrial imagery and bold pink typography against a dark theme.

Close-up of a metallic aircraft propeller spinner and blades with light reflections.

Dark world map highlighting locations including Canada, US, Mexico, Brazil, United Kingdom, Belgium, France, Spain, Germany, Hungary, Italy, and India with the heading 'Global Reach, Local Muscle.'

Website section titled 'Global Reach, Local Muscle' with a dark world map highlighting countries including Canada, US, Mexico, Brazil, UK, Belgium, France, Spain, Germany, Hungary, Italy, and India, above a leadership team featuring photos and titles of five executives.

It doesn’t end with a launch. We’re now integrating Claude with Webflow to make it even easier for the marketing team to manage and scale content on their own.